Monthly Archives: May 2012

Bursting the expat bubble in Berlin

Have you ever been part of an expat community? I’m talking about those highly mobile groups who leave the comfort of their homeland for the latest fashionable place. They are very different from refugees or immigrants who are forced to … Continue reading

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New Statesman – Exploding the myth of the feckless, lazy Greeks

  An interesting article by Alex Andreou on national stereotypes and their consequences. As I have argued before, there are probably few countries in Europe with a worse image than Greece at the moment. How much of it is true, … Continue reading

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Guest article: The European Capital of Culture – Guimarães 2012. Can we build a place branding strategy with it?

by Eduardo Oliveira The nomination of the Portuguese city of Guimarães as one of the two European Capital of Culture for the year 2012 (ECC-2012) raised great expectations in the local community, in the northwest region and in the country … Continue reading

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Crete: Blessed by Nature and Cursed by Tourism?

by Ares Kalandides Dimitirs Mavrakis leaves his kitchen just for a couple of minutes, his face lined with flour, to say a warm hello and talk about the crisis.  “What do the Germans say about us?” is the first thing … Continue reading

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Guest article: Ethics of Place Making and Altering (a.k.a. Place branding)

Last year, the Journal of Place Branding and Public Diplomacy published a special issue on ethics of place branding, and I had the opportunity to put my two cents in with my article “Thinking about Place Branding: Ethics of Concept”. With recent encouragements from several colleagues, and the Turkish government’s most recent attempts to redesign national commemoration day celebrations, I decided to revisit some of the main arguments I made in the paper. Continue reading

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Marketing of High-tech Regions (1): Karlsruhe “HighTech meets the Good Life”

By Hans Pul Regional marketing booms. Small (and big) cities team up in regional cooperations, in order to get noticed in the international arena. Together, regional actors aim to attract investors, potential employees and tourists. Career opportunities and quality of … Continue reading

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Three Short Movies about Traveling the World and Their Messages

By Renard Teipelke Traveling the world as an adventure (or a luxury) undertaken by young adults has become a well-known part of life of today’s younger generations. Multiple blogs are filled with online diaries, pictures, videos, links, and other pieces … Continue reading

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The five best places to live in the world, and why | Money | The Guardian

… I always think these ratings are amazingly stupid, even if they are supposed to be humorous. I would not mind if the author used the first person (i.e. the best places for ME in the world), but he uses … Continue reading

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