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Tag Archives: measurement
Pick of Day: UN-Habitat Launches “Urban Data” Web Portal
By Renard Teipelke During its 25th Governing Council, UN-Habitat launched its “Urban Data” web portal. It provides extensive data sets and indicators of 220 countries and 741 cities across the globe. Managed under the Global Urban Observatory, these various types … Continue reading
Posted in pick of the day
Tagged comparison, data, database, free access, indicator, information, measurement, monitoring, open data, pick of the day, UN, UN-Habitat
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Nation Brands Index 2011, U-S-A!
Guest Article by Efe Sevin Today, I went to the press conference organized by the Anholt-GfK Roper Nation Brands Index (NBI) to unveil their latest survey, NBI 2011. With the United States being at the top of the list third … Continue reading
Posted in opinions, research
Tagged anholt, construct validity, data, design, gfk, gfk roper, measurement, nation branding, nation brands index, nbi, Place Branding, power, research, triangulation
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Research Methods 101: Robust Design
Guest Article by Efe Sevin I ended my last post with a cliffhanger. I argued how taking ‘brand’ as a whole is an unforgivable mistake. You cannot measure the brand of a country, give it a number, and rank them. … Continue reading
Posted in miscellaneous, research
Tagged branding, cbi, country brand index, measurement, nation brand index, nbi, perception, reliability, research, validity
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