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Tag Archives: campaign
Holland Art Cities: cooperation as competitive advantage
by Hans Pul Especially since the Place Branding Conference of last month, the concepts competition and cooperation have been the theme of some recent posts on this blog*. In this post I will follow-up on this topic and discuss some aspects … Continue reading
Posted in opinions
Tagged Amsterdam, art, art museum, campaign, case, cities, competition, cooperation, exclusion, Holland, Holland Art Cities, Holland.com, marketing campaign, museum, museums, nation branding campaign, NBTC, Netherlands, Place Branding, Rotterdam, The Hague, Utrecht
1 Comment
“Berlin’s most original shopping center”
by Hans Pul Europa-Center is located in the middle of the so-called City-West in Berlin, on the corner of the central Breitscheidplatz and the Tauentzienstraße – one of Berlin’s main shopping streets. It is a fairly large shopping center, occupied … Continue reading
Posted in opinions
Tagged 1960s, 60s, advertising, Berlin, berlin wall, Berliner, campaign, City West, europa-center, Hans Pul, Mehr West-Berlin geht nicht, Place Branding, shopping center, shopping mall, west-berlin, West-Berliner
2 Comments
Places. 