Improving High Street Performance: What are we trying to achieve?

Professor Cathy Parker’s (Manchester Metropolitan University) research results on High Street performance. Very useful for anybody dealing with retail.

Prof Cathy Parker's Blog

We have just finished a review of the published academic retail, shopping and town centre literature so we can identify all the factors that affect high street performance.  We have read over 170 studies and identified a range of factors that affect performance (more of those in a future blog). However, what we have found really surprising is the number of different interpretations of performance.  In other words, what  researchers choose to study.  These are either factors they investigate because they may be changing (e.g.  levels of investment) or ones they think should be improved (e.g. visitor satisfaction).  Of course we have evidence that researchers use the ‘old favourites’ such as footfall, vacancy rates, vitality and viability. But we have found 98 others!

I have published the full list below, along with our definition (see * for exceptions) and an example of an article that refers to the factor. Our next step…

View original post 1,763 more words

About Ares

Ares Kalandides holds a PhD in Urban and Regional Studies from the National Technical University of Athens. He is the founder and CEO of Inpolis, an international consultancy based in Berlin, Germany and has implement several projects around the world. Ares teaches Urban Economics at the Technical University in Berlin and Metropolitan Studies at NYU Berlin.
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