Nation Branding can take some absurdly funny turns.
“Mihai Gongu, a creative director at the Romanian advertising agency GMP, is the mastermind behind the Gandul campaign. Called “Why Don’t You Come Over?” the campaign features slogans such as “We speak better English than anywhere you’ve been in France” and “Charles bought a house here in 2005. And Harry has never been photographed naked once.” Each advertisement has the slogan: “We may not like Britain, but you will love Romania.””
Read the whole article here: Romanian Campaign Hits Back At Negative British Ads.