“Hamburg, being an industrial centre rather than a traditional university hub, has unrealised potential to break into new fields of higher and vocational education, expanding its already well-established position in media and logistics markets. Additional to the interest in engaging knowledge workers, Hamburg has recognised the brand value of the city’s authentic creative quarters and autonomous artist scenes. These quarters do not only contribute to the ‘Hamburg brand’, but form the paradox core of an openness policy presented in Hamburg’s ‘Talent City’ and ‘Growing City’ strategy.”
Read the whole article by Sivie Jacobi here: Hamburg’s Creative Class and the Post-Creative City | This Big City.